With more than 500 million registered users, Twitter is one of the most popular social networking sites in the world. Sending out a tweet involves more that just valuable content, a URL link and using relevant hashtags. Did you know that there is an art behind reaching the largest possible audience for your tweets? If your company has a Twitter account, you know that it takes time to build an audience (i.e. followers) and getting retweets is a key part of reaching a larger audience with your message. According to recent findings, there are several factors that influence how many retweets you receive on Twitter. These factors include:
- tweet length
- does your tweet have a link (URL) attached to it?
- use of hashtags
- use of retweetable phrases
- time of day
Check out the following infographic by QuickSprout to learn key take away tips to help your company account get more retweets and make the most of your presence on Twitter.