How Does Social Media Influence Your Business?
Everyday, businesses are using social media as a tool to help increase brand awareness, engage in conversations/gather feedback from customers, and influence purchasing decisions. Businesses know that consumers are using the internet (and social media) to gather information and make informed decisions about a product or service. But the question still remains: how does social media influence businesses and their marketing strategy? Does it make a difference? According to a recent infographic by Go-Gulf.com, social media definitely influences businesses and the way that they make marketing decisions.
On-Premise Phone System vs. Cloud-Based Business Phone System
When it comes to phone systems, is your company ready to think outside of the box? In a recent survey, RingCentral – the leader in cloud-based business phone systems – surveyed over 300 IT decision makers to learn more about the key issues that these decision makers have with on-premise phone systems. RingCentral discovered that the issues that IT decision makers have about on-premise phone systems are based on 3 key factors: complexity, flexibility, and cost. According to RingCentral, here are a few of the ways that current on-premise phone systems are missing the mark:
App Store vs. Google Play – Who Wins the Battle? [Infographic]
In the technology world, the battle for app supremacy continues between Apple and Google. In the past, many articles have been written that compare the App Store and Google Play based on metrics like the number of apps, number of downloads, rate of growth, sales, market share and so on. What about unconventional metrics like the daily amount of revenue generated for developers, top publishers, revenue based on country, search functionality, price point distribution, cost of apps, revenue, and security of data? Look no further as Kinvey has created an infographic that presents an ‘uncommon comparison of the App Store vs. Google Play’ and highlights key statistics based on unconventional metrics.
Understanding Website Traffic – Key Considerations, Tools, and Tips
Do you know where your website traffic comes from? Having an up-to-date website with engaging content is important but being able to track and analyze website traffic is a task that all small business owners should also put at the top of their ‘to do’ list. Small business owners need to know more than just how many visits/hits their website receives in a month. Understanding traffic sources, demographics of who visited the website, and how visitors are accessing the website (i.e. desktop vs. mobile device) are a few of the key factors for determining how successful a website is and can provide insights into areas where improvements can be made.
Salesforce.com Event – Are You Going to Dreamforce 2013?
Are you ready to ‘join the customer company revolution?’ If your company uses Salesforce CRM or is thinking about implementing Salesforce CRM, it’s not too late to sign up for Dreamforce 2013. Dreamforce is Salesforce.com’s annual user conference and is recognized as the largest cloud computing event of the year. This year, Dreamforce is focusing on the theme ‘join the customer company revolution’ and is taking place from November 18 – 21, 2013 at the Moscone Center in San Francisco, California. The conference will include keynote addresses, over 1000 expert-led sessions, a Cloud Expo featuring over 350 cloud computing companies and their solutions, pre-conference training sessions, certification exams, Dreamforce Gala and more.